The main purposes of the association is to:
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Secure that the consumption of alcohol in Norway takes place lawfully, consciously and in controlled forms.
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Be a responsible part in Norwegian alcohol policy, and a supplier of competence knowledge in this field.
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Secure the members interests towards central authorities, politicians, The Vinmonopol and others.
The association will work to:
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Reduce border trade and smuggling by harmonising the level of alcohol-taxes on wine- and spirits in the Nordic countries.
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Strengthen the Vinmonopol role by meeting consumer demands to increase availability and no. of shops, more self service, and longer opening hours .
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Strengthen the reputation and framework of the wine- and spirits industry.
Some of the activities carried out by the Association:
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Continuous contact with central authorities, politicians, organisations and research institutions which influence Norwegian alcohol policy
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Organise conferences and political meetings
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Update of discussion papers and other documents/reports on public policy issues
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Newsletter with information regarding organisational activities and update on alcohol policy and market